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BMW is becoming a recycle bin company. I can see the company loosing its fan base within a few years. Nothing is really exciting. Recycled engines, recycled interiors, the same steering wheel on nearly every car. It's getting very tiresome. Lack of exciting driving dynamics with their new 4-cyl on nearly every lineup now unless you add $15-$20k to get a proper BMW 6-cyl engine. You are witnessing history here. The fall of BMW as the ultimate driving machine.
Audi on the other hand it's killing it with their interiors and exterior designs and MB engines are really starting to get my attention.
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