Quote:
Originally Posted by PoorLurker
The company itself seems so foreign in mindset. ... It's like frat guys got together and are making cars that appeal to everyone even with those ideals.
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People like to casually analyze Tesla as if the auto market is a static monolith, yet it's an ever-evolving market swinging drastically decade-to-decade: in 1950, America made 75% of all global autos; in 2010, only 10%!
Something that contributed was, in the 60s, Japanese engine manufacturers asked themselves how could they sell more engines? 
Idea! Make cars & motorcycles and put the engines in them! 
The Japanese gobbled up so much global autos market share that 20 years later, by the 80s, many thought the Japanese were taking over the planet.
Well, Tesla is kinda doing a reverse-Japanese maneuver: how can Tesla sell more electric power?
Idea! Put electric power into cars, inside of batteries, then sell batteries across all power-need use-cases!
In 20 years Tesla will own the majority of the electric power storage market with autos simply being one of many use-cases.