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      10-12-2015, 01:41 PM   #30
Peschiera
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Drives: BMW 5 series
Join Date: Jun 2013
Location: Somewehere

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The new Rendering as well as the spy shots look way better than the previous rendering from June.

I see it positively when BMW goes for more niche models.
BMW produces luxury and premium cars. In the meantime BMW is selling more cars than some non-premium car-makers.
As a buyer of premium cars you would expect some exclusiveness. BMW cannot provide this if it grows only with the existing line-up. One way to achieve this exclusiveness is offering more exclusive models which are not offered by non-premium car-makers. The other way is increasing the prices even more. Personally I prefer a wider line-up instead of higher prices.
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