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      04-25-2021, 07:04 PM   #192
Moflow
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Drives: 2020 M2C 6MT
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Quote:
Originally Posted by OSee View Post
You can disagree. But you’re wrong.

False equivalency BS. What Mercedes does with the current 63/65 and the previous 55/65 is completely different from what they are doing now with the C43/E53 and C43/E63. As 55/63/65 (the OG C43 W202) are all ACTUAL AMG cars. Pop the hood of any 55/63/65 and they have AMG plates on the engine with the guys name who “hand assembled” it.

Now pop the hood of any 43 or 53 (CLS53 included) car. Spoiler alert: no AMG plate. Because the car comes off a mass assembly line and never sees the AMG factory.
Fair enough.

I absolutely agree that these current cars dip much further downmarket than anything they've done in the (recent) past, but at the end of the day AMG get to decide what cars get the badging and which ones don't.

I think the notion that I take issue with is the idea that there's some hard historical rule about "What an AMG is." I get the hand built engine thing, but as far as I know, that wasn't some historical mandate the company was founded with. It was a (very cool) thing they did for quite a while, but now AMG have decided to not make it a universal thing anymore. That sucks and it's fully worth lamenting that loss. But companies have to change what they do all the time in the name of profits. And if they want to put their name and their badge on a mid-level Mercedes, I guess they can go for it.

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