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BMW's transformation to a consumer friendly brand for the masses is complete! This includes the dilution and proliferation of the once meaningful M brand. Add in the fact this company no longer has any viability, credibility or meaningful presence in the world of racing and I'd call these guys done from the enthusiast perspective. Finished.
P.S. keep putting slush boxes in M cars fellas that's the ticket! Make sure they get bigger and heavier too.
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